Press Release – September 9, 2003
FOR IMMEDIATE RELEASE

G3 Genuine Guide Gear Inc. is pleased to announce the addition of Paul Parker to its staff. G3 is well-known for designing and manufacturing innovative products for ski mountaineers, backcountry, and free-heel skiers. At G3, Parker's time will be focused on a wide variety of product development and marketing initiatives. Paul has a long history of product development in the backcountry ski market with Chouinard Equipment, Scarpa, Tua, Patagonia, and Marmot. He also works as Product Manager for Garmont Telemark and Ski Mountaineering boots and is a contributor to the NTN (New Telemark Norm) project. Paul’s book, Free-Heel Skiing, is the well-known bible of the sport. He lives in Breckenridge, Colorado.

For more information, contact:

Paul Parker
E: paul@genuineguidegear.com
T: 970.453.9302

OR

Toby Reid
Marketing
E: toby@genuineguidegear.com
T: 1.866.924.9048 (toll free)