Every backcountry track has a story. As does every rider, and every piece of G3 gear we’ve designed, tested, and shared over the past 20 years in the backcountry.

Our engineers, designers and athletes have committed a lifetime of effort, perseverance, and creativity into chasing that moment of hard earned bliss. Every experience, place and person we’ve interacted with along the way has helped inform and inspire our product evolution. Never complacent and always curious, G3 is constantly pushing the boundaries of what’s possible; so that you can too.

In #G3Backstories Ep.3, IFMGA/ACMG guide Lars Andrews gives us a glimpse of the risks and rewards of growing up into a life of full-time backcountry ski guiding in his own backyard, literally.

Skier: Lars Andrews (and some cameos from James McSkimming and John Wells)

Locations: Whitecap Alpine, BC. Hakuba, Japan. Tantalus, BC.

Video: Grant Baldwin Videography and Doglotion Media Inc.

Edit: Doglotion Media Inc.


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